HP Indigo 12000 drives Digital Transformation

Vivid Impact, a full-service graphic communications company serving leading American brands and retailers, has added an HP Indigo 12000 digital press to keep up with demand for digitally printed products, resulting in the decommissioning of an offset press.

Headquartered in Louisville, Ky., Vivid Impact ventured into digital printing with its first HP Indigo in 2011, upgrading and developing a customized web-to-print business based on the HP Indigo 7800. To keep up with business favoring digital, Vivid Impact has now installed an HP Indigo 12000 that has taken over a sizable amount of work from…